Mystic approached us with the question if we wanted to create a Tech Talk video for their new eco-friendly wetsuit. They wanted to show the faces and personalities of the people behind their products. Showcasing their brand in a very light, humorous and transparent way.

We translated their concept to a video style that we thought would work. Keeping it light, but still giving a lot of information about their new products.

The shooting days were a treat. Lots of laughter, following the script full of creative ideas and with lots of room for experimenting. The great vibe during the shoot comes across on camera very well, and gives the viewer an intimate look behind the scenes of creating new products at Mystic.

After the first Tech Talk was a huge succes and gained a lot of views, Mystic called us again to create the next one! Similar plan, but perfecting the workflow, style and edit. Another success.

We might already be working on the next one…